These changes, which coincide with the 20th anniversary of Range Rover's presence in the American automotive market, continue to improve on what remains the ultimate luxury sport-utility. This top-of-the-line Land Rover offers authentic all-terrain capability combined with a beautiful European-flavor cabin and the latest in safety features.

The 2007 Range Rover is quieter and more comfortable and easier to operate. The cabin benefits from new switchgear, revised air conditioning, redesigned seats and increased noise-reduction measures. Redesigned airbags further improve its safety. Modeled after luxury yachts with gorgeous wood trim and rich leather, the Range Rover cabin is a comfortable place to be.

Driving a Range Rover makes you feel good. It's quiet, smooth and poised on the road or off and makes its occupants feel classy and sophisticated at the same time. It's one of the best luxury vehicles available, counting cars. The Range Rover remains an exclusive vehicle, further adding to its class and panache. It also represents quite a step up from the Range Rover Sport, in our view. It's the ultimate in luxury SUVs.

Exemplary service is also part of the Range Rover experience. Surveys indicate customers are highly satisfied with their Land Rover retailers who pride themselves with taking care of their customers. Our anecdotal evidence backs that up. The Land Rover Centres go beyond those of the typical car dealership, acting as off-road outfitters. They carry accessories and apparel and organize outings. Land Rover's four-year/50,000 mile warranty includes roadside assistance (even where there's no road) and free scheduled maintenance.