Options (some at no cost) are designed to allow buyers great leeway in making their car their own. Color options outnumber those in a bag of jelly beans and can be topped with a roof that's either body-colored, black or white. (White is traditional.) Checkered flags and flags of all nations are in the works, starting with the Union Jack and the Star-Spangled Banner. Wheels can be white or silver.

Anti-lock brakes are standard as are six airbags with special head protection for both front and rear passengers.

Several popular performance and appearance options are grouped into three major packages, Premium, Sport and Cold Weather. The Premium Package ($1250) includes sunroof, automatic air conditioning, on-board computer and cruise control. The Sport Package ($1250) includes Dynamic Stability Control, rear spoiler, fog lamps, sport seats, and larger alloy wheels. The Cold Weather Package ($500) provides heat to the seats, the mirrors, the windshield and the washer jets, along with rain sensor and auto-dimming mirror.

The packaged options can be ordered ala carte as well: Leather seats ($1250), Xenon headlamps ($500), an eight-speaker Harman Kardon sound system ($550), a navigation system ($1600), and a CVT Continuously Variable Transmission ($1250) are among the options.