At a glance, the '97 Park Avenue looks like an evolutionary update,but it's all new, based on the front-drive Riviera-Aurora chassis. While this means more weight--about 250 pounds--it also means a longer wheelbase and wider track. And a closer look shows that Buick has quietly thrown off the shackles of ancient General Motors design traditions. Ever since the days of the late Harley Earl, the ethic has been longer, lower, wider and sleeker. The Park Avenue doesn't violate all of these hallowed tenets--it is indeed longer, wider and arguably sleeker--but it's definitely not any lower. In fact, it's just the opposite. At 58.1 inches, the '97 Park Avenue stands three inches taller than the '96. For contrast, the Chrysler LHS, targeted by Buick as a key Park Avenue competitor, stands 55.9 inches. So does the Lincoln Continental. So why is Park Avenue design chief Bill Porter violating the gospel of Harley Earl? Because in the evolving Buick mission, a mission driven by GM's sharpened brand focus, comfort takes precedence over sheer style. In the Park Avenue, the two key comfort elements in the design scheme were interior roominess--including headroom fore and aft--and door openings that eliminate any contortions in the process of getting in or out. True, you could perceive these same design priorities in a basic brick like the old Checker Marathon, qualities that made it a favorite with taxi fleets for so long. But the new Park Avenue embodies these virtues in a shape that's also graceful and quietly elegant. It may not turn heads like the Riviera. But it does have an undeniable dollop of the "muscular grace" that Buick designers want their cars to project, particularly in the slightly more aggressive looks of the Ultra. And for all its mass, it's also got enough smooth, quiet power, from GM's excellent 3800 Series II V6, to provide peppy acceleration. Available in normally aspirated (Park Avenue) and supercharged (Ultra) versions, the 3800 doesn't have exceptionally high horsepower numbers, but it's got lots of low rpm getaway grunt, plus plenty of punch for passing. Power is transferred to the front wheels through one of GM's butter-smooth electronically controlled 4-speed automatic transmissions--they're among the best in the business--and automatic load-leveling is standard equipment. Buick has added four new colors to the palette for the '97 Park Avenue--silvermist metallic, Bordeaux red (burgundy), Santa Fe red and light Autumn green metallic. Our Park Avenue Ultra test car was black, with a tan leather interior.
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